Are You The Brickman Of Your Small Business?
Discover the 7 Lego bricks essential
to keeping the Wolves at bay
I hope like me, you are a lover of the TV Show
Lego Masters.
Even though I never played with Lego as a child or an adult (until a few years ago), I love watching this show for 3 reasons:
1. To see the amazing creativity and technical ability of the contestants who build such amazing masterpieces in a very short timeframe.
2. The fun and pure joy which surrounds this show as you see people loving what they do, and the admiration (in a competition no less) of the skills and expertise of others.
3. As someone who wrote a book about building a brick business... one brick at a time, and this is my mantra to anyone I coach; it's a bit of a no-brainer.
P.S If you haven't got a copy of my business book The Five Little Business Pigs, you can get the first three chapters and get your copy here.
FOUNDATION BRICK #1: Embrace Your ROLE
There are so many lessons and attributes in the show which should be embraced by everyone working in a small business.
So to peak your interest, here's the first brick essential in every small business to maximise your profitability, productivity and performance (and help to keep those pesky wolves at bay).
BRICK #1 LEADERSHIP
The CEO MUST be Brickman – whether you own the business or are running it on behalf of the owner.
Brickman is awesome.
Not only does he have amazing technical skill and creativity but as the judge of this wonderful competition, he oozes leadership in his:
✅ Authority
✅ Positivity
✅ Support
✅ Encouragement
✅ Calmness
✅ Constructive Feedback and Advice (with a bit of measured tough love when needed)
If you haven't seen the show, Brickman's role is to:
1. Set the Challenge
2. Clarify the Judging Criteria
3. Provide Advice about what he's seeing in the build
4. Judge the builds based on at least these 3 criteria: storytelling, aesthetics and technical skills.
Now compare this to what you're required to develop as Leader of your small business:
1. Develop Your Business Strategy
2. Set Key Performance Indicators to achieve this
3. Provide Training and Support
4. Storytelling = Marketing messaging and content
5. Aesthetics = Brand
6. Technical Skills = Knowledge, Skills and Abilities
Very similar isn't it?
It just goes to show the power and inspiration of the Lego Brick and its application across so many facets of life.
I know you know that every Owner/CEO needs to be the Leader of their small business.
But with so many tasks and competing demands on your time, this essential Leadership Brick can often get forgotten, dismissed or ignored.
So are you actively portraying this Leadership Bricks each and every day to your team, or do you need to add some of them to your repertoire?
And here's my final thought:
Whilst you need to be the Brickman of your small business, you also need your own Brickman to provide ....
✅ that external perspective about what they're seeing – the problems and possibilities – which you often miss when you're in the thick of it.
✅ support and understanding when things go wrong and keep you going through those hard times
✅ ideas for new opportunities and income which you may not have considered
✅ tough love when needed and honest feedback to challenge the status quo and improve
So who's your Brickman? I hope it's someone who provides with all these points and so much more.
Now if you don't have one yet, please book in a
chat to see if I'd be the right fit for you.
👉 And if you want to discover the other 6 essential brick, then check out my
webinar where I'll share the
Top 7 Lego Bricks essential to keeping the Wolves at Bay.
And remember, to become the Brickman of your Small Business, you have to build your business... one brick at a time.
Cheers
Tamara (aka the 'Bob the Builder for Small Business' 👷 )
P.S Wondering how you can work with me or speak at your small business event?
Then let's chat.
And if you're saying you don't have time, we really need to chat because I can easily create at least 1 simple strategy to save 30 minutes a day so you've got nothing to lose.
